5 Steps of Japanese skin care

by Kayo Kobayashi on June 04, 2021

What is Japanese skin care?

Japanese believe the foundation of Japanese skin care lies in keeping a high level of moisture to the skin. The more hydrated the skin is, the healthier it is.

Keeping that in mind, Japanese women have been practicing skincare with a gentle cleanse, multiple layers of hydration, regularly masking avoiding harsh chemicals to keep their skin radiant and youthful.

Unlike Korean 9-10 steps skin care, Japanese skincare does not extend beyond 5-6 skin care steps.

The philosophy of Japanese skincare, aka J-Beauty is simple yet effective which achieves soft, supple, and youthful skin.


What is typical Japanese skincare routine?

Our skin is so unique and there is no one routine fits all – however there is a basic skin care step most Japanese women follow


 5 Simple Steps of J- Beauty


  1. Double Cleanse

While you want to keep your cleansing in the morning simple and single cleanse, double cleanse in the night time is a must if you wear make-up or/and waterproof sunscreen. Use oil based cleanser to take off make-up and SPF followed by water based cleaner to completely clean your skin for your next step. This is vital for clear and healthy skin and to create a pure canvas for better products absorption to follow.

Shop The Best Cleansing Oils and Balms Online | that GLOW


  1. Hydrate every single pore with lotion

This step is the most unique one in comparison to western skin care. Japanese lotion is packed with humectants to hydrates your skin without any greasiness. It’s job is to restore lost hydration and prime your skin while keeping skin soft and supple. It also helps other products such as serum/moisturiser absorption.

Lotion/Essence – that GLOW


  1. Apply Serum/Essence to treat your specific concerns

What you apply in this stage differs depending on your skin concerns. Pigmentation, aging skin, breakouts….choose the right serum or essence to treat them here. Retinol/retinoid, vitamin c and niacinamide are some of the actives found in serum/essence.


  1. Moisturise

This stage is all for locking everything in! Hydration and nutrients/treatment you gave in previous steps. Moisturiser not only keeps your skin hydrated and soft but prevent every goodies in your skin from escaping. It almost acts like a wall. Japanese emulsion is milky and light in texture with full power of deep moisturising effects. It is moisturising enough on its own or you can apply extra coat of thicker moisturiser such as cream before bed.

Shop Best Face Moisturisers | that GLOW


  1. Never forget to apply sunscreen

Regardless of the season and weather condition, never forget to apply SPF to protect your skin. Let’s face it, more protection we provide to the skin the less problem/concerns we have!

Sunscreen – that GLOW


Here we have it! Skin care doesn’t have to be complicated. J-Beauty is hydration focused, packed with effective formulas, gentle to use and easy to follow. What doesn’t sound great about J-Beauty?
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